Labubu is one of the newest and most popular phenomena in the world of fashion and collectibles in 2025. These dolls were first introduced in 2015 by Kasing Lung, a Hong Kong artist, as part of a series called “The Monsters.” The characters are inspired by Dutch and Nordic legends, and thanks to a collaboration with the Chinese company Pop Mart, Labubu dolls have been produced as physical and collectible items since 2019.
Why Did Labubu Become So Popular?
With their fantasy appearance, sharp teeth, and cute ears, Labubu dolls quickly attracted collectors and fashion enthusiasts. What turned these dolls into a global trend was their appearance on luxury brand bags carried by celebrities. Lisa from Blackpink, Rihanna, and Dua Lipa are among the stars who hung Labubu dolls on their bags, sparking a wave of interest and imitation on social media.
The element of surprise in buying these dolls also plays a key role, as they are often sold in “blind boxes,” so buyers do not know which model they will get until they open the box. Rare and “secret edition” versions are traded for much higher prices on secondary markets, making the collecting experience even more exciting.
Labubu’s Impact on Fashion and Pop Culture
Labubu dolls are no longer just toys; they have become symbols of maximalism and personal style. At Paris Fashion Week 2025, these dolls were seen abundantly on expensive handbags, and even brands like Coach incorporated hanging dolls into their collections.
This trend is not only popular among teenagers but also among adults and even people over 40. Many fans see Labubu as a way to add joy and personal identity to their everyday style. Collecting, trading, and even designing custom outfits for Labubu has become a hobby and a source of income for many.
How to Buy an Original Labubu Doll?
Official Pop Mart stores worldwide and their online shop are the main sources for buying Labubu dolls. However, due to high demand and quick sell-outs, many turn to platforms like eBay, StockX, and Depop. It’s important to pay attention to authenticity; fake dolls (sometimes called Lafufu) have become common. Signs of authenticity include nine teeth, a Pop Mart stamp on the foot, high-quality packaging, and a valid QR code.
Conclusion: The Future of the Labubu Trend
With rapidly growing sales and global popularity, Labubu dolls have become not just toys or accessories but symbols of collective culture and simple joy in today’s stressful world. This trend is expected to continue in the coming years and may even expand into new areas like fashion design and digital accessories.
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Source: Alara Entertainment